Bureau of Foreign Trade (MOEA) and Taiwan External Trade Development Council (TAITRA), Taiwan’s foremost trade promotion body announced the second edition of ‘Taiwan Expo’ at Pragati Maidan in New Delhi, India to be held on May 16-18, 2019. The announcement was made during the press conference that took place in New Delhi today. There will be series of activities that are scheduled to take place in New Delhi to mark the beginning of the event which includes a series of industry forums, trade meetings, Taiwan cultural performances and other range of exciting events such as Taiwan day tour via AR and lucky draw.

The press event was attended by Ms. Karen Pai, Deputy Executive Director of Taitra, Ambassador Tien Chung- Kwang, Taipei Economic and Cultural Center in India (TECC), Manish Singhal, Deputy Secretary-General and Head International of FICCI, Deepak Kumar, Executive Director (ITPO), and Ms. Madhumitha Ramanathan, Vice President of Invest India.

Taiwan Expo 2019 - Ambassador Tien Chung-Kwang, TECC; Ms Karen Pai, Dy ED, TAITRA, Mr Deepak Kumar, ED, ITPO; Mr Manish Sighal, Dy Secretary General, FICCI and Ms Madhumita Ramanathan, VP, Invest India.
Taiwan Expo 2019 – Ambassador Tien Chung-Kwang, TECC; Ms Karen Pai, Dy ED, TAITRA, Mr Deepak Kumar, ED, ITPO; Mr Manish Sighal, Dy Secretary General, FICCI and Ms Madhumita Ramanathan, VP, Invest India.

While addressing the media delegates, Ms. Karen Pai, Deputy Executive Director, TAITRA, said, “Looking at India from a Taiwanese perspective, we see a vibrant country that is full of possibilities. In addition to India becoming the most populous country in the world, in 2028, New Delhi is set to overtake Tokyo the most populous city in the world. India’s future is full of possibilities and is an incredible place that Taiwan simply cannot miss! I also want to tell everyone here that Taiwanese companies, products, technologies, and tourism channels are ready to reveal their strengths, create new links with India, and generate mutual progress and prosperity together.”

Talking about their plans for India market, she further shared, “In recent years, bilateral trade between Taiwan and India continues to grow, with India being Taiwan’s 16th largest trading partner. In 2018, Taiwan and India’s total bilateral trade volume reached US$7 billion, a 5-year high and an 11% increase from 2017. Bilateral trade investments are also on the rise. Such growth illustrates the successful combination of Taiwan’s New Southbound Policy and Act East Policy from India, the benefits of synergy, and the increasingly strong interaction between the two countries’ people and businesses.”

The much awaited Taiwan Expo 2019 began with much fanfare in New Delhi’s Pragati Maidan on Thursday, May 16, 2019.

The opening ceremony saw the presence of a number of dignitaries including His Excellency, Ambassador Mr. Tien Chung-Kwang, Representative, Taipei Economic & Cultural Centre, Mr. James C.F. Huang, Chairman of Taiwan External Trade Development Council (TAITRA), Mr. William Liu, Deputy Director-General of the Bureau of Foreign Trade, (MOEA) Taiwan, Ms. Karen Pai, Deputy Executive Director, TAITRA, Mr. Praveen Bonigala, Joint Secretary, Ministry of Commerce and Industry, Government of India and Mr. L C Goyal, CMD, India Trade Promotion Organization (ITPO) among others.

Taiwan Expo 2019 kick-starts in New Delhi
Taiwan Expo 2019 kick-starts in New Delhi

The event scheduled to take place between, May 16 to 18, 2019 started with the traditional lighting of the lamp ceremony followed by a special cultural performance by a Taiwanese dance troupe. Last year, the expo was attended by more than 20,000 visitors and this year, it is expected that the expo will be attended by approximately 30,000 visitors and the amount of potential businesses worth is expected to be USD 150 million.

While addressing the audience and media persons at the event, Mr. James C.F. Huang, Chairman of Taiwan External Trade Development Council (TAITRA) said, “People to people connections, are the heart and soul of Taiwan Expo. This Expo is all about making connections through our shared values and our appreciation for all things wonderful. India is an investment in the future. In India’s quest for economic greatness, Taiwan stands ready to be your best partner.”

Remarks by Shri Praveen Bonigala (Joint Secretary - Ministry of Commerce and Industry)
Remarks by Shri Praveen Bonigala (Joint Secretary – Ministry of Commerce and Industry)

TAITRA has come up with an interactive activity to increase the number of visitors attending the expo. Visitors can download the app: Marq+ and play interactive games in the expo. One of these game is to scan the butterfly image of Taiwan expo and add the butterfly wings to it. Visitors can win exciting prizes by participating in these activities.

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While making his remark, Ambassador Mr. Tien Chung-Kwang, Representative, Taipei Economic & Cultural Centre said, “We need to create awareness about Taiwan and what we have to offer in the Indian market. As compared to some of the other countries , Taiwan has been late in the entering the Indian market. However, we expect that more Indian and Taiwanese companies will collaborate for mutual benefits in the near future. We want more Indians and more Taiwanese to explore the two destinations. A lot can be achieved through promoting tourism ties between India and Taiwan.”

There are 10 theme pavilions in the expo – Taiwan Excellence Pavilion, Taiwan Green Products Pavilion, Taiwan IoT Smart Living Pavilion, Taiwan Healthcare Pavilion, Digital Commerce Pavilion, Taiwan Bubble Tea Pavilion, Taiwan Agricultural Pavilion, Taiwan Tourism Pavilion, Hsinchu Science Park Biotech Hub, Six Senses of Taiwan, Education & Tourism, ICT Product & Electrical Equipment, Medical Devices, Health & Personal Care and Taiwan High Quality Product.

This year the Taiwan Expo is focusing on six areas – Smart Cities, Smart Health Care, Taiwanese Lifestyle, Taiwanese Agriculture, Taiwan Green Tech and Education, Culture, and Tourism. In addition to the Expo, Taiwan Expo 2019 will also see a host of industry forums like Taiwan-India Medical Cooperation Forum and Air Quality Management and Pollution Control Forum, covering topics such as air pollution control and health care during the course of the expo. The forums will offer the audience an opportunity to learn about Taiwan’s current industrial development and the areas in which the two countries can co-operate in the future. The rich exhibition content and professional seminars offered by Taiwan Expo 2019 means that the Indian visitors can learn about Taiwan in a comprehensive and in-depth manner.

The second edition of Taiwan Expo 2019 concluded successfully in New Delhi. The expo that took place at Pragati Maidan kick-started on 16th May saw attendance of who’s who of the Indian and Taiwanese business world including His Excellency, Ambassador Mr. Tien Chung-Kwang, Representative, Taipei Economic & Cultural Centre, Mr. James C.F. Huang, Chairman of Taiwan External Trade Development Council (TAITRA), Mr. William Liu, Deputy Director-General of the Bureau of Foreign Trade, (MOEA) Taiwan, Mr. Praveen Bonigala, Joint Secretary, Ministry of Commerce and Industry, Government of India, Mr. Manish Singhal, Deputy Secretary General, Federation of Indian Chambers of Commerce and Industry (FICCI) Mr. Deepak Kumar, Executive Director, India Trade Promotion Organization (ITPO) among others.

Taiwan Expo 2019 saw the attendance of various suppliers and buyers who showed their keen interest in Taiwanese products. There were total more than 20,000 visitors at the three day event.

Mr. James C.F. Huang, the Chairman of TAITRA said, “The second edition of Taiwan Expo 2019 received a tremendous response and that has further strengthened our decision to share bilateral trade between the two countries. India and its people have been extremely welcoming for Taiwan people and our culture. We have lots of similarities between two countries and through Taiwan expo, we look forward to mutually beneficial business relations with each other.”

Through the expo, one of the exhibitor: “National Cheng Kung University Hospital” had met several India hospitals like: the leading super specialty hospital Apollo hospital, Accord SDH Hospital in Pune City and AIIMS Hospital. Had consulted future cooperation in exchange visits, medical training and academic journal publishing.

There were cultural performances organised in all the days of the expo including the traditional cultural performance by a Taiwanese dance troupe which gathered many people at stage, the dance troupe also invited audience join them on stage and making an impromptu performance.

Taiwan Expo 2019 see participation from 150 exhibitors showcasing their state-of-the-art products through 230 booths.

Founded in 1970 to help promote foreign trade, TAITRA is Taiwan’s foremost non-profit trade promoting the organisation. Sponsored by the government and industry organizations, TAITRA assists enterprises to expand their global reach. Headquartered in Taipei, TAITRA has a team of 1,300 specialists and operates five local offices in Taoyuan, Hsinchu, Taichung, Tainan, and Kaohsiung as well as 60 branches worldwide. Together with the Taipei World Trade Center (TWTC) and Taiwan Trade Center (TTC), TAITRA has formed a global network dedicated to promoting world trade. TAITRA boasts a well-coordinated trade promotion and information network of over 1,200 trained specialists stationed throughout its Taipei headquarters, four local branch offices in Hsinchu, Taichung, Tainan and Kaohsiung, and 60 overseas branch offices worldwide. Together with its sister organisations, Taiwan Trade Center (TTC) and Taipei World Trade Center (TWTC), TAITRA has created a wealth of trade opportunities through effective promotional strategies.

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