Anupam Retail Ltd. also addressed as ARL, is a name which built trust, over the years in the heart of consumers, due to its innovative ideas and quality like intellidrain technology. ARL explored and erected avenues, to premium sinks in India. Giving a new connotation to sink industry, with aesthetics and serviceability, to the peak of its pleasure. Breaking barriers of being limited to sinks, the brand serves an array of spin-off like faucets, floor drainers modular kitchen, etc. ARL finds index a platform where it expects to meet the right target audience like architects, interior professionals, builders, etc.

Ribbon cutting by Mr. Chandra Gupta, The National Head (Marketing) along with Tinaa Dattaa
Ribbon cutting by Mr. Chandra Gupta, The National Head (Marketing) along with Tinaa Dattaa

Mr. Rajender Garg, a visionary and the honorable MD of ARL, when asked about his foresight for the brand, said, “We are working towards the market of high-end products, and it makes sense to be a part of Index exhibition, looking into the whole package they extend. ARL with a motto to produce delightful consumer. In the journey of providing niche products, we are fortunate to have premium dealers in our fold across India. Our consistent endeavours, innovations technology, and ethics have taken the company in the right direction. Customer delight is seen, in the form of accolades and appreciations we receive, which enhances our responsibilities while keeping us motivated.”

The National Head – Sales Mr. P.R.Shankar, says “ We always believe in offering something new which keeps us stand out of the crowd like intellidrain technology. The team has got an edge over the others due to the innovative designs and out of the box thinking, which makes us to lead and not to follow.

Left to Right Tinaa Dattaa and Mr. Chandra Gupta, The National Head (Marketing) along with
Left to Right Tinaa Dattaa and Mr. Chandra Gupta, The National Head (Marketing) along with

The National Head (Marketing ), Mr Chandra Gupta, says he needs to devise strategies as per the market dynamics. We have no competition as our product’s design, and quality keeps us miles ahead of others, but we keep bringing new ideas for our consumers like intellidrain, therefore, maintaining our high-end image. Our marketing approach for architects is majorly focused, to upkeep the brand Image in the high-end segment further.

Sharing her experience Actress Tinaa Dattaa said,” In today’s fast forward schedules, It’s very difficult to spend time in the kitchen, and personally I love cooking a lot. So when the kitchen has modern amenities to make work easier it consumes less time and makes it more fun. Anupam products such as intellidrain technology are unique and stylish just like living in the future. I wish Anupam all the best and hope they would keep innovating our kitchens with a product like food waste disposal and make everybody’s life easier.”

Intellidrain Technology by Anupam Retail Limited for Enviornment Friendly Sinks
Intellidrain Technology by Anupam Retail Limited for Enviornment Friendly Sinks

Anupam Sinks is a part of Anupam retail Ltd., Head Office in New Delhi. It is one of India’s leading manufacturers of high-quality kitchen sinks, marketed under the trademark of Anupam. They have the widest range of stainless steel sinks with the latest launch of intellidrain. Apart from the same, the company is into Accessories, Modular kitchens, quartz kitchen sinks, Faucets, Utility Units, Mini kitchens, Floor Drainers, Bottom Grid, Chopping Board, Wire Basket, Liquid Soap Dispenser, Container, Stainless Steel Drain Board, Faucet, Drain Pipe, etc.

Anupam is the first to bring intellidrain technology to India. Waste coupling separates the waste thus ensures a clog-free performance of your sink. The company won several industrial awards and is CE certified. The company offers a basket of products wherein consumers can choose any size and designs according to their need. The contemporary looks keep the product to match today’s lifestyle and beyond.

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